Keep Your City Clean

Alicante limpia is a campaign developed by Alicante Town Hall whose main objetive is to raise the awareneess of people about the importance of recycling and preserving nature.

This campaign includes different actions such as: “Recicla en colores” and “Urbe voluntaria”. The first action was aimed at young people and consists of informing school children about the ways of recycling paper, glass and so on. Apart from this action, there is another action addressed to adults; this action has been called “Urbe voluntaria”.

With this later movement, a group of people try to make people aware by talking to them, and informing about the benefits of recycling. This group of people, who voluntarily participate with the council, spend some days in different neighborhoods to report and detect bad practices towards nature, and try to modify and change them.